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<rss xmlns:dc="http://purl.org/dc/elements/1.1/" version="2.0"><channel><atom:link rel="hub" href="http://tumblr.superfeedr.com/" xmlns:atom="http://www.w3.org/2005/Atom"/><description>Recopilación de artículos de Branding, social media, trends, comunicación estrategica y marketing</description><title>Yabar.Branding</title><generator>Tumblr (3.0; @yabarbranding)</generator><link>http://yabarbranding.tumblr.com/</link><item><title>Las 10 C`s del marketing de contenidos</title><description>&lt;a href="http://www.marketingdirecto.com/actualidad/checklists/las-10-c-del-marketing-de-contenidos/"&gt;Las 10 C`s del marketing de contenidos&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/21854045483</link><guid>http://yabarbranding.tumblr.com/post/21854045483</guid><pubDate>Thu, 26 Apr 2012 12:56:06 -0400</pubDate><category>marketing de contenidos</category><category>content marketing</category><category>content business</category><category>content branding</category><category>Contenidos</category><category>Branding</category></item><item><title>Por qué menos es mas en la arquitectura de marca</title><description>&lt;a href="http://brandmix.blogspot.com/2012/03/brand-architecture-building-brand-value.html?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Feed%3A+BrandMix+%28Brand+Mix%29"&gt;Por qué menos es mas en la arquitectura de marca&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/20176038805</link><guid>http://yabarbranding.tumblr.com/post/20176038805</guid><pubDate>Fri, 30 Mar 2012 13:22:30 -0400</pubDate><category>marca</category><category>marketing</category><category>arquitectura de marca</category></item><item><title>Por qué los millenials no estan comprando automóviles?</title><description>&lt;a href="http://www.prophet.com:80/blog/aakeronbrands/81-the-biggest-relevance-challenge-ever-why-millennials-arent-buying-cars?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Feed%3A+AakerOnBrands+%28Aaker+on+Brands%29"&gt;Por qué los millenials no estan comprando automóviles?&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/20175997927</link><guid>http://yabarbranding.tumblr.com/post/20175997927</guid><pubDate>Fri, 30 Mar 2012 13:21:26 -0400</pubDate><category>trend</category><category>millenials</category></item><item><title>Por qué Facebook está contratando creativos publicitarios </title><description>&lt;a href="http://www.marketingdirecto.com/actualidad/eventos-y-formacion/c-alonso-movistar-dos-segundos-bastan-para-perder-a-un-cliente-en-la-publicidad-online/?utm_source=MarketingDirecto&amp;utm_medium=Teletipo"&gt;Por qué Facebook está contratando creativos publicitarios &lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/20171052351</link><guid>http://yabarbranding.tumblr.com/post/20171052351</guid><pubDate>Fri, 30 Mar 2012 10:57:53 -0400</pubDate><category>facebook</category><category>fan</category><category>follower</category></item><item><title>2 segundos bastan para perder un cliente on-line</title><description>&lt;a href="http://www.marketingdirecto.com/actualidad/eventos-y-formacion/c-alonso-movistar-dos-segundos-bastan-para-perder-a-un-cliente-en-la-publicidad-online/?utm_source=MarketingDirecto&amp;utm_medium=Teletipo"&gt;2 segundos bastan para perder un cliente on-line&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/20170977755</link><guid>http://yabarbranding.tumblr.com/post/20170977755</guid><pubDate>Fri, 30 Mar 2012 10:55:22 -0400</pubDate><category>Social media</category><category>Social Media Tips</category><category>social marketing</category><category>online</category></item><item><title>Por qué el servicio al cliente es el nuevo marketing</title><description>&lt;a href="http://www.socialmedia.biz/2012/03/21/customer-service-is-the-new-marketing/?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Feed%3A+typepad%2Fsocial_media+%28Social+Media%29"&gt;Por qué el servicio al cliente es el nuevo marketing&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/19746117095</link><guid>http://yabarbranding.tumblr.com/post/19746117095</guid><pubDate>Thu, 22 Mar 2012 17:01:44 -0400</pubDate><category>marketing</category><category>servicio al cliente</category><category>customer service</category><category>prosumidor</category><category>Branding</category><category>brand advocates</category></item><item><title>5 diseños de marca por un mundo mejor </title><description>&lt;a href="http://www.marketingdirecto.com/actualidad/checklists/5-disenos-de-marca-para-cambiar-el-mundo/?utm_source=MarketingDirecto&amp;utm_medium=Teletipo"&gt;5 diseños de marca por un mundo mejor &lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/19740912883</link><guid>http://yabarbranding.tumblr.com/post/19740912883</guid><pubDate>Thu, 22 Mar 2012 15:15:33 -0400</pubDate><category>marca</category><category>marketing</category></item><item><title>6 hábitos para ser un líder estratégico</title><description>&lt;a href="http://www.inc.com/paul-schoemaker/6-Habits-of-Strategic-Thinkers.html"&gt;6 hábitos para ser un líder estratégico&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/19679101661</link><guid>http://yabarbranding.tumblr.com/post/19679101661</guid><pubDate>Wed, 21 Mar 2012 10:05:53 -0400</pubDate><category>tips</category><category>estrategia</category><category>lider</category><category>buenos habitos</category></item><item><title>4 pasos para medir el éxito en social media</title><description>&lt;a href="http://www.socialmedia.biz/2012/03/19/4-steps-to-measuring-social-media-success/?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Feed%3A+typepad%2Fsocial_media+%28Social+Media%29"&gt;4 pasos para medir el éxito en social media&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/19640313535</link><guid>http://yabarbranding.tumblr.com/post/19640313535</guid><pubDate>Tue, 20 Mar 2012 16:48:34 -0400</pubDate><category>Social media</category><category>social marketing</category><category>Social Media Tips</category><category>social branding</category><category>tips</category></item><item><title>Cuánto vale un fan de #facebook realmente?</title><description>&lt;a href="http://thebrandbuilder.wordpress.com/2012/03/20/the-5-basic-rules-of-calculating-fan-or-follower-value/"&gt;Cuánto vale un fan de #facebook realmente?&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/19626591184</link><guid>http://yabarbranding.tumblr.com/post/19626591184</guid><pubDate>Tue, 20 Mar 2012 10:24:47 -0400</pubDate><category>fan</category><category>follower</category><category>facebook</category><category>Twitter</category><category>Social media</category><category>social marketing</category><category>Social Media Tips</category><category>social branding</category></item><item><title>12Top Community Managers comparten tips para un mejor engage</title><description>&lt;a href="http://mashable.com/2012/03/15/community-manager-engagement-tips/"&gt;12Top Community Managers comparten tips para un mejor engage&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/19536288934</link><guid>http://yabarbranding.tumblr.com/post/19536288934</guid><pubDate>Sun, 18 Mar 2012 17:52:22 -0400</pubDate><category>community manager</category><category>Social media</category><category>social marketing</category><category>social branding</category><category>tips</category><category>social media tips</category></item><item><title>103 recursos para llegar a ser un experto en Pinterest</title><description>&lt;a href="http://blog.kissmetrics.com/103-resources-for-pinterest/?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Feed%3A+KISSmetrics+%28KISSmetrics+Marketing+Blog%29"&gt;103 recursos para llegar a ser un experto en Pinterest&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/19302863320</link><guid>http://yabarbranding.tumblr.com/post/19302863320</guid><pubDate>Wed, 14 Mar 2012 16:15:44 -0400</pubDate><category>Pinterest</category><category>tips</category></item><item><title>¿Qué es el inbound marketing?</title><description>&lt;a href="http://noticias.iberestudios.com/¿que-es-el-inbound-marketing/"&gt;¿Qué es el inbound 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-0400</pubDate><category>youtube</category><category>publicidad</category><category>Publicidad digital</category></item><item><title>Campaña ilusión óptica de OXY</title><description>Campaña ilusión óptica de OXY: adsbyad:

Focus on the bottle for 20 seconds </description><link>http://yabarbranding.tumblr.com/post/19146095054</link><guid>http://yabarbranding.tumblr.com/post/19146095054</guid><pubDate>Sun, 11 Mar 2012 18:56:43 -0400</pubDate></item><item><title>25 tips para generar ideas</title><description>&lt;a href="http://www.marketingdirecto.com/actualidad/tendencias/como-convertirse-en-fabricante-de-ideas/?utm_source=MarketingDirecto&amp;utm_medium=Teletipo"&gt;25 tips para generar ideas&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/19010463484</link><guid>http://yabarbranding.tumblr.com/post/19010463484</guid><pubDate>Fri, 09 Mar 2012 13:52:22 -0500</pubDate><category>tips</category><category>creatividad</category></item><item><title>Coca Cola da clases de cómo monitorear las redes sociales</title><description>&lt;a href="http://www.marketingdirecto.com/actualidad/social-media-marketing/coca-cola-monitoriza-sus-redes-sociales-con-campeones/?utm_source=MarketingDirecto&amp;utm_medium=Teletipo"&gt;Coca Cola da clases de cómo monitorear las redes sociales&lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/18965260024</link><guid>http://yabarbranding.tumblr.com/post/18965260024</guid><pubDate>Thu, 08 Mar 2012 17:05:36 -0500</pubDate><category>Social media</category><category>social marketing</category><category>social branding</category><category>coke</category><category>cocacola</category></item><item><title>3 niveles en la percepción de las marcas </title><description>&lt;a href="http://www.brandingstrategyinsider.com/2012/03/the-three-layers-of-brand-perception.html?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Feed%3A+BrandingStrategyInsider+%28Branding+Strategy+Insider%29"&gt;3 niveles en la percepción de las marcas &lt;/a&gt;</description><link>http://yabarbranding.tumblr.com/post/18964523108</link><guid>http://yabarbranding.tumblr.com/post/18964523108</guid><pubDate>Thu, 08 Mar 2012 16:52:54 -0500</pubDate><category>brand</category><category>Branding</category><category>percepcion de marca</category></item></channel></rss>
